About Me

Sterling Jackson – Marketing & Entertainment Professional

A results-driven marketing professional with over 10 years of experience in strategic marketing, event management, and brand development across diverse industries, including entertainment, public relations, and media management. Proven success in collaborating with entertainers, brands, creators, media entities, and charitable and non-charitable organizations to execute impactful campaigns and deliver measurable results.

Key Strengths:

• Expertise in marketing strategy development, media research, and brand positioning to enhance visibility and profitability.

• Proficient in scouting, managing, and developing talent while producing quality outcomes across various projects.

• Adept at organizing and prioritizing tasks in fast-paced, high-pressure environments, ensuring seamless execution of campaigns and events.

• Demonstrates resilience and adaptability when making critical decisions that impact teams and stakeholders.

• Committed to team growth, collaboration, and continuous improvement to drive collective success.

Professional Experience Highlights:

10+ Years of Marketing Experience – Spearheading campaigns, maximizing brand engagement, and building lasting partnerships.

10+ Years of Event Management & Planning – Planning and executing large-scale events, including festivals, media tours, and private industry functions.

4+ Years in the Entertainment Industry – Specializing in:

Artist Management & Public Relations – Cultivating talent, managing public image, and building strategic media relationships.

Brand Development & Media Research – Enhancing brand awareness through targeted research and customized strategies.

Sterling Jackson’s expertise in time management, organizational efficiency, and creative vision makes him a standout leader, capable of delivering high-

Campaign Decks, Publications & Festive Treatments

Million Man March Leaves Mark In South Carolina

Columbia (BNC) — Since the murder of George Floyd, over 300 protest across the nation has sparked, however, independent movement “Million Man March” in Columbia, South Carolina has put a new spin on how protest are seen in the United States.

The origins of the Million Man March dates back as far as October 16, 1995, when Louis Farrakhan orchestrated the first mass gathering across the National Mall in Washington, D.C. to protest civil rights.

The turnout that day was estimated between 400,000

The Dress Codes of the Uprising (Published 2020)

From left, Sterling Jackson, Leo Jones, Aisa Blue Davis, Eddie Eads, Lyles Doughty and Tyrieck Davis-Newton at the “Million Man March” in Columbia, S.C. on June 14. Thousands marched from the Five Points district to the statehouse.Credit...Sean Rayford for The New York Times

Think they don’t exist? Think again. As the social justice protests enter a new stage, so, too, does the imagery that defines them.

From left, Sterling Jackson, Leo Jones, Aisa Blue Davis, Eddie Eads, Lyles Doughty and Tyr

Talent vs. Hard Work

We've all heard the saying, "Hard work beats talent." A saying originated by high school basketball coach,Tim Notke, and popularized by NBA star Kevin Durant. But we recently caught up with Fashion Consultant and Brand Ambassador, , and he offers his own translation of the quoted phrase, adding an important element that we all should ponder. He explains that, "Hard work beats talent...unless your talent is working harder." We all have talent inside of us, some evident and some not so evident, bu

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Press Kits and Bio’s

Featured below are a few biographies and media press kits designed and written by me.